Home > Social Science > Vol 13 2025 Abstract 1
Article Icon Article Information
Original Research Article | Open Access | Peer Reviewed update icon Check for updates

Dating Apps: A “Logistics of Desire”

Gilles Paché Email
Abstract Dating apps are fundamentally reshaping romantic and sexual dynamics by leveraging powerful algorithms to optimize human interactions. While the digital platforms democratize access to connections—benefiting marginalized groups like LGBTQIA+ individuals and those in rural areas—they also introduce a significant logistical burden, often referred to as the “logistics of desire.” Women navigate environments fraught with safety concerns and heightened emotional expectations, while men contend with pressures to conform to traditional expressions of masculinity. A transactional perspective dominates online dating, reducing human relationships to utilitarian processes. Nonetheless, many users actively seek to infuse authenticity into their interactions, resisting the consumer-driven logic inherent in the digital platforms. For dating apps to evolve meaningfully, they must embrace values like empathy and active listening while recalibrating their algorithms to prioritize emotionally fulfilling and enduring relationships. The challenge lies in harmonizing the logistical efficiency of digital matchmaking with the depth and authenticity that define meaningful human connections
Full Text: PDF   |   DOI: https://doi.org/10.15640/jsspi.v13p1
Article History:
Received: 16 February 2025 | Accepted: 18 March 2025 | Publishe : 30 March 2025
Reviewer(s): Opted for Confidentiality
Address for Correspondence: Tenured Professor of Logistics Management & Strategic Retailing, CERGAM Lab, Aix-Marseille University, France.
Email: [email protected]
Cite this article:
APA | MLA | Chicago | Harvard | Vancouver
Article Metrics (Citations):
For the most up-to-date citation information for this article, please refer to Google Scholar.

Note: Citation statistics will only be available once the article is indexed in Google Scholar.